The student-developed messaging ideas are included below from the Spring 2023 semester. We are providing the messaging free of charge for everyone across the industry to use. On request, we can also provide social post mockups, full-size images, brand-specific customizations, and recommendations for how the messaging would be most effectively used.
80’s theme. Young people in vintage ski suits. Gen X nostalgia.
Spark conversations about safety. Subtle messaging. Aesthetically pleasing. Gen Z focused.
Interactive Video with AI
Learn the code by making decisions. Feels like a puzzle and builds involvement. Integrates latest AI technology. Focused on millennial snowsliders.
Step-by-step instructions and suggestions for planning an adventure-based, on-mountain safety event. Focused on millennial snowsliders.
FB Community, Interview Video and Infographic
An impactful story about a collision victim. Unheard: Ski Area Collisions Facebook group
A community around ski collisions. Focused on baby boomers/silent generation snowsliders.
Signage & Video (Coming Soon)